This week’s pick for logo of the week is Swift Fox, and their illustrative logo is an excellent example of how characters and illustrations can be used as a platform to build a brand, and it is clear to see how different variations can be used across your marketing. It’s always worth thinking about what will make a good logo design, and bearing in mind how your logo can or will tie into your promotions. As with all design, the more time you take to think about it beforehand the better it will be.
About Swift Fox
Swift Fox are a clothing company.
They wanted a personified fox character to market their countryside clothing brand.
What do you think?
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